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8:50 AM How to Train More Experienced Associates or Salespeople with GE Money Financing?

Question: Let's talk a little bit about some other salespeople who have been adept for few years. And you know maybe sometimes they kinda think they know it all. They have been selling for years that are pretty set on their ways. How do you recommend getting them the move more towards using financing when they are already posing a good sales numbers with their current approach? Is their a way maybe to get them involve in the training if some of the other associates who are not as strong at offering financing? Answer: Absolutely, Salespeople constantly need a hone on their sales skills, constantly need to practice. If somebody has a lot of sales experience, they absolutely have a lot to share with the newer people on the team, objections that they need to overcome, etc. A season salesperson could help out there of the additional sales team. Those season sales representative are also the ones that typically the best. They're the top people in your shop. You just show them the numbers. You show them, "hey, our average ticket in our store is four (4) times higher when you use the private label GE Money Financing". These people are gonna spend four times as much. If you show somebody like that hard numbers and they're typically come run very quickly, you just gotta remind them, "hey, this person is walking out with the car that has the name of my store on it". You're building a loyal customer and you're helping that person come back in the next time. If you don't offer financing (GE Money Financing) to the customers, your competitor will.

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